Crush Your Product Launch Workbook

This workbook is designed to help marketers ensure launch readiness. It should be completed after reviewing the Crush Your Product Launch blueprint.

Live Event Checklist

Ensure every task is completed at the right time.

Build, Buy, or Shut It Down Workbook

A structured product strategy workbook to help you prioritize strategy activities and build a product roadmap to ensure success.

Customer Satisfaction Metrics Library

Find the right customer satisfaction metrics and definitions.

Customer Satisfaction Metrics Diagnostic

Determine which customer satisfaction metrics you should really be measuring.

AI Use Cases

A comprehensive repository of AI use cases across the Technology and Marketing Management framework.

AI Evaluation Tool

Flesh out your AI use cases and create AI initiatives with assigned value and readiness scores. Rank and present your highest-scoring AI initiatives.

Marketing Budget Worksheet for Software & Technology Companies

The Marketing Budget Worksheet for Software and Technology Companies is a comprehensive tool that allows you to create a marketing budget based on your annual recurring...

Brand Name Generation Tracker

Use this Brand Name Generation Tracker to outline the parameters for selecting the ideal name. This tool enables you to organize and keep track of an unlimited number of...

Brand Identity Competitive Analysis

This template aims to gain valuable insights into how your brand visually and verbally stands out or blends in with competitors. This information will help you refine...
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